We have the pleasure of working with Tennessee based firm Chandlerthinks, a strategic minded, agent based marking company that helps communities create a sense of place and assists brands in developing their strongest voice in a variety of capacities.
First, President Annie Deckert worked with Owner and Brand Strategist, Steve Chandler, while employed with the City of Elk River, on branding the Elk River community, resulting in the brand 'Powered by Nature. Since starting Decklan Group, our firm has partnered with Chandlerthinks to provide an economic development perspective, on branding projects across the United States.
Recently, Chandlerthinks published a guest post from Annie, discussing why branding is important as it relates to economic development. Click here to read it.